Bob & Berts
Bob & Berts was founded in Portstewart in 2013. They are a quirky and cool establishment providing quality coffee and fresh food. Bob & Bert's distinctive style alongside their local community focused approach has seen the chain rapidly expand throughout Northern Ireland and Scotland. In Northern Ireland, you can find a Bob & Bert cafe in Coleraine, Belfast, Lisburn, Omagh and Portadown. In Scotland, you can grab a Bob & Bert's coffee in Stirling, Dunfermline, Falkirk and Fife.
Bob & Berts have seen exceptional growth in recent years. In 2017 they required a digital agency to deliver on their digital requirements. As Bob & Bert’s digital partner, No79 provided them with a host of graphic design, web design and content creation. The finished products reflected both the cool ethos of the cafe alongside their high standards of coffee and food.
Bob and Bert's required a redesign of both their website and print work. No79 provided Bob and Berts with creative and professional print work including brochures and posters. In true No79 style Bob and Bert's were provided with a fresh and responsive website aligning to their existing brand guidelines. Creative photography and videography was used for both their website and social media pages. Such interactive content provided customer engagement which was a key element in the scaling of the Bob and Bert's cafe chain.
What we needed to achieve
As a close partner with Bob and Bert's, No79 were able to identify a variety of solutions to meet their marketing requirements.
- Outdated print work with minimal relevance to the new brand
- Slow website in need of an update
- Responsive website for mobile and desktop
- Video production
Alongside No79 Bob and Bert's developed a clear marketing plan. No79 produced a series of print work including brochures and posters . No79 designed and developed the Bob and Bert's website on a functional platform. Training and support was provided to staff on how to use their website. This meant that the staff at Bob and Bert's could independently update the website on their own. As we provide unique websites for our partners, No79 seamlessly integrated application forms and store information into the design. The application process on the website made it easy and time efficient for potential staff looking for job opportunitues at Bob and Berts cafe's.
The new website and print items alongside our photography and videography services have resulted in an increase in traffic to the Bob & Bert's website. This has further transpired to an increased reach and engagement for traffic on their social media platforms including Instagram and Facebook.